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Cambridge Public Health


Suzanna is a Research Associate in the Behaviour and Health Research Unit. Her major focus is on the factors surrounding a food presentation that drive its selection. These include labelling, descriptions, illustrations, goal-priming, hedonic associations and other factors that alter preference for a given food item, both explicitly and more subliminally.

Publications from Elements

Journal articles


  • Smith, L., Yang, L., Forwood, S., Lopez-Sanchez, G., Koyanagi, A., Veronese, N., Soysal, P., Grabovac, I. and Jackson, S., 2019. Associations between sexual activity and weight status: Findings from the English Longitudinal Study of Ageing. PLoS One, v. 14
  • 2016

  • Medic, N., Ziauddeen, H., Forwood, SE., Davies, KM., Ahern, AL., Jebb, SA., Marteau, TM. and Fletcher, PC., 2016. The Presence of Real Food Usurps Hypothetical Health Value Judgment in Overweight People. eNeuro, v. 3
  • 2015

  • Forwood, SE., Ahern, AL., Hollands, GJ., Ng, Y-L. and Marteau, TM., 2015. Priming healthy eating. You can't prime all the people all of the time. Appetite, v. 89
  • Lewis, HB., Forwood, SE., Ahern, AL., Verlaers, K., Robinson, E., Higgs, S. and Jebb, SA., 2015. Personal and social norms for food portion sizes in lean and obese adults. Int J Obes (Lond), v. 39
  • Forwood, SE., Ahern, AL., Marteau, TM. and Jebb, SA., 2015. Offering within-category food swaps to reduce energy density of food purchases: a study using an experimental online supermarket. Int J Behav Nutr Phys Act, v. 12
  • 2013

  • Forwood, SE., Ahern, A., Hollands, GJ., Fletcher, PC. and Marteau, TM., 2013. Underestimating Calorie Content When Healthy Foods Are Present: An Averaging Effect or a Reference-Dependent Anchoring Effect? PLoS ONE, v. 8
    Doi: 10.1371/journal.pone.0071475
  • Forwood, SE., Walker, AD., Hollands, GJ. and Marteau, TM., 2013. Choosing between an Apple and a Chocolate Bar: The Impact of Health and Taste Labels PLoS ONE, v. 8
  • 2012

  • Forwood, SE., Cowell, RA., Bussey, TJ. and Saksida, LM., 2012. Multiple cognitive abilities from a single cortical algorithm. J Cogn Neurosci, v. 24
  • 2007

  • Forwood, SE., Bartko, SJ., Saksida, LM. and Bussey, TJ., 2007. Rats spontaneously discriminate purely visual, two-dimensional stimuli in tests of recognition memory and perceptual oddity BEHAV NEUROSCI, v. 121
  • 2005

  • Forwood, SE., Winters, BD. and Bussey, TJ., 2005. Hippocampal lesions that abolish spatial maze performance spare object recognition memory at delays of up to 48 hours Hippocampus, v. 15
  • 2004

  • Winters, BD., Forwood, SE., Cowell, RA., Saksida, LM. and Bussey, TJ., 2004. Double dissociation between the effects of peri-postrhinal cortex and hippocampal lesions on tests of object recognition and spatial memory: Heterogeneity of function within the temporal lobe J NEUROSCI, v. 24